J DAVIS ADVISING
MARKETING & COMMUNICATIONS
Executive level advising specializing in health care and nonprofit.
JENNIFER E. DAVIS, MBA
President | J Davis Advising, LLC
Hi. I’m Jennifer Davis.
I am a nationally recognized, innovative leader in marketing and communications with a track record of surpassing growth targets in regional and national markets and developing effective communications strategies. I excel in building strong relationships with internal and external stakeholders. As a Senior Director of Marketing Account Services at Cleveland Clinic, I led strategies for multiple clinical institutes, resulting in substantial growth and increased revenue. Orthopedics is one of my areas of expertise.
Let’s talk. Complimentary 45-minute consultation.
Marketing & Communications Consulting to Overcome Common Challenges
The cornerstone of a thriving organization is its ability to implement a robust marketing strategy and build a strong brand. To achieve this, it's essential to recognize the hurdles you and your team might encounter while ensuring stability and growth year-round. Although these challenges may appear daunting, they can be effectively addressed with a strategic and customized plan to reach your goals.
Build a Recognizable Brand
Ensure a uniform brand experience.
Foster trust through transparency, honesty and authenticity.
Engage in community outreach to showcase a genuine commitment.
Generate Leads and Increase Volume
Employ high-performing marketing strategies to grow customer awareness, leads and engagement - thus increasing your bottom line.
Increase volume by cultivating strong relationships.
Overcome Budget Limitations
Identify high ROI marketing initiatives through analytics and audience conversion.
Customize each strategy based on budget, business goals, target audience and timing.
When should you hire a marketing & communications consultant?
When you need to close an important staffing or skill gap.
When your in-house team needs more specialized skills, an advisor can help to increase efficiencies in your marketing and communication programs.
A marketing and communications advisor can assess the performance of your marketing function and infastructure.
When you need to develop a high-ROI marketing strategy.
An experienced advisor can create customized marketing strategies that generate leads, boost engagement and have high conversion that results in a strong ROI.
When you need to enhance your online presence.
A strong online presence can enhance your brand awareness and create a level of trust to increase volume.
Digital marketing is one of the most cost-effective ways to reach new potential clients and grow your business. It also provides access to valuable customer data that helps to inform strategic decisions.
When you need to outperform your competitors.
A proven advisor can elevate your status and help you outperform competitors through detailed analysis and superior strategies.
Providing Excellence in Marketing & Communications Consulting
With my experience and passion for marketing, I develop customized strategies to meet business objectives.
Through research, analytics, high-performing integrated marketing and strong communication strategies, I craft plans to build volume, expand your target audience and enhance your bottom line. Collaboration is key. My clients are partners in this process.
STRATEGY
Strategic planning
Market research
Brand positioning
Competitive assessment
MARKETING & COMMUNICATIONS
Multichannel marketing
Advertising: Digital, Broadcast & Print
Paid Search
Social Media
SEO
Email & Direct Mail
Podcasts
Customer relationship management
Grand Openings & Events
Content Creation: stories, enews, print newsletters, brochures and other collateral
Client reactivation
Virtual speaking events
LEADERSHIP EXPERIENCE
Executive-level engagement
Thought leadership
Employee engagement
Diversity and Inclusion, including LGBTQ+ and LatinX communities
PERFORMANCE
Customized strategies to deliver results
Analytics/data science
Budget management
“Digital marketing has revolutionized how businesses attract and engage with potential customers. Yet, it can be challenging in this fast-paced digital era to keep up with which digital strategies work best.”
Forbes, Aug. 1, 2023
My Achievements
Developed innovative marketing strategies saving $300k+ for a large health system.
Earned national and local accolades for marketing excellence including a 2017 Northeast Ohio Distinguished Marketing & Sales Award Recipient - SME Cleveland.
Led development of marketing attribution model resulting in tracked revenue per campaign.
Launched virtual speaker panels that generated 154 patients within three months with a contribution margin of more than $425K.
Championed best practice “Flier Styler” collateral template to ensure branding compliance, create efficiencies resulting in substantial savings.
Helped to create a new website and digital strategy for the Friends of the Cuyahoga County Animal Shelter Board of Trustees to support its marketing and fundraising goals.
Developed a robotic surgery marketing strategy, resulting in 147 cases and 226% ROI in one year.
Developed and deployed a vacation rental property marketing strategy that resulted in a high occupancy rate and strong ROI.
Grow your leads, customers and revenue.
As a proven marketing and communications professional, I have the experience to help you market your services, reach a wider audience, strengthen your brand and enhance your bottom line.
I am well known for my abundant energy, unwavering integrity and years of executive marketing and communications experience. I also have diverse experience in healthcare, nonprofits, DEI, vacation rentals and animal welfare.